RX Response and PhRMA Help Storm Victims in the Southeast

RX Response and PhRMA Help Storm Victims in the Southeast

05.02.11 | By Erin Mullen

As a result of the string of deadly tornadoes that have ravaged the Southeast United States, Rx Response began immediately monitoring the storms' impact on the flow of medicine in the affected areas and has elevated its engagement status from Stand-By to Alert.

Also on Friday, Rx Response activated its Pharmacy Status Reporting Tool at the request of the Alabama and Tennessee Departments of Health. American Red Cross officials requested its activation for Mississippi as well. The Pharmacy Status Reporting Tool provides emergency management officials and the public with online information about the status of open pharmacies in areas affected by large scale disasters.

The Governor of Alabama, responding to the storm, issued an executive order authorizing pharmacies to provide 30-day refills for patients lacking prescriptions if the patient brings an empty pill bottle or insurance documents pertaining to the prescription. This order only applies to non-controlled substances. The Alabama Health Department also released a voucher form to pay for prescriptions for persons who qualify. A link to the form is available at www.rxresponse.org.

In addition, as part of its response to the tornadoes, Rx Response facilitated a request from the American Red Cross to find an area in the disaster zone to park a relief vehicle. Rx Response was able to fulfill that request within 30 minutes thanks to the help of the Healthcare Distribution Management Association (HDMA). Both the American Red Cross and HDMA are members of the Rx Response Coordinating Body, the governing body that helps manage the activities of Rx Response.

Rx Response is an initiative of America's biopharmaceutical supply system that helps ensure the continued flow of medicine in a severe public health emergency. It was inspired by the lessons learned from Hurricane Katrina.

Along with PhRMA, Rx Response members include:

On a related note, PhRMA is also helping storm victims through the Partnership for Prescription Assistance (PPA). A disaster relief form is available for use by patients who have been affected by the recent tornados and flooding. Patients, caregivers and healthcare providers can contact the PPA at www.PPARX.org or 1-888-477-2669. PPA is a coalition of more than 1,500 national, state and local partners working with America's biopharmaceutical companies to connect uninsured and financially struggling patients to patient assistance programs providing medicines for free or nearly free.

Assistant Vice President, Rx Response

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